What is search engine optimisation?

According to Wikipedia, SEO is the process of improving the volume or quality of traffic to a website from search engines via “natural” (“un-paid” or “organic”) search results. SEO considers how search engines work and what people search for optimising your website.

At MVG, we focus on implement best SEO practices in every step, from website development to business branding.

Benefits of search engine optimisation

High return on investment
Long term positioning
Increase targeted traffic
Increase brand visibility
Repeated sales
Better credibility
Optimised website accessibility

How do I get my business on the first page of Google

That is the most commonly heard phrase when we discuss search engine optimisation with clients. MVG Media Ltd has been working hard over the last 5 years to develop a series of solid techniques to give your company a great shot at that magic first page listing on the most popular search engines in the world.

How we optimise your website?

We have dedicated online marketing professional works for your website.

The best SEO practice starts before website design, if you already have a website, don’t worry, we can still implement most of the strategies to help your rank.

1: Keyword strategy

MVG media will help plan specific SEO Keyword Strategy for your website. Firstly discover core terms based on your business, then expand a list of keywords that describe what you do. Finally, we will map out these keywords nicely to relevant pages.

2: Optimise website structure

We will start diagnosing your web structure from human perspective, as providing decent user experience is beneficial for your website, and then, we will consider how search engine robot is going to crawl your website. Finally, we are going to optimise site structure and interconnect pages with appropriate anchor text, to ensure your website structure is well optimised to offer great web usability for customers and indexation ability for search engines.

3: Optimise web pages

We will check each page’s title and meta description to ensure they proper describe the keyword and content. We will then optimise the body text for the keywords (definitely not over-stack keywords) and make sure all the web pages are interconnected properly.

4: Link building campaign

We will first evaluate inbound links which are already linking back and check if any anchor text is misused. Then content creation and link baiting strategy will be planned and implemented. *Note: we do not use any auto-linking service or spamming strategy to acquire links, we use 100% ethical link building methods without hurting your reputation.

5: SEO performance tracking

A SEO ranking report will be conducted as keyword ranking position is one of the most important Key Performance Indicator. Apart from that, a series of SEO Performance Indicators will be tracked, such as Google indexation changes, crawl rate…etc to determine if SEO implementation works. Most importantly, conversion goals will be set up to test how much value SEO really brings to your business.

With SEO implementation in your website design, you are not far away from getting noticed.