Red Carpet Moments was established as a business in 2006, offering a comprehensive and unique event management service. Owning a network of incredible, award-winning venues, which offer everything, to everyone, Red Carpet Moments cater for every type of event, be it a fashion show, road show, gala dinner, award ceremony, product launch, conference or seminar.
MVG Media were commissioned to create a website for RCM that targeted both event organizers and location scouts. The brief was to ensure the website clearly sold the concept and brand of RCM, telling users who you they are and what they do! It was imperative that the website was aspirational - smart, stylish and sassy with credible information and strong venue imagery. It was also important to include focus on group bookings and enquiries
Our solution
- MVG created a smart, design led website that was deemed a hugely successful launch pad for the brand.
- The final layout was kept simple to ensure easy access to information.
- A search and filter module was developed to allow users to quickly find out specific information about each venue, or multiple relevent venues.
- Data capture was developed through enquiry forms, establishing a new contact database for marketing purposes.
- A targeted Search Engine Optimisation campaign towards the latter part of the first year was so successful – it had to be terminated early as demand started to outstrip supply.